header_search header_signed-out header_signed-in header_cart sharefilled circlex
Added to Cart
Cart Total:
Customers Also Bought:
24/7 Help

Real Purity, Mascara, Black, 50 cc

kr116.90 kr116.90 (Saved kr0.08)

Thank you!

Your email is being processed.

Real Purity, Mascara, Black, 50 cc

Click to zoom
Our Price:
You Save:
kr0.08 (0)
Quantity Discount:
Buy 3+
(5% off)

Sorry, this product is no longer in stock.

Earn 5% Loyalty Credit ?
Combo Discount

Sorry, this product is no longer in stock.

Real Purity, Mascara, Black, 50 cc

In Stock
  • Expiration Date: January 2022
  • Shipping Weight:
    0.03 kg
    Switch to Imperial units
  • Product Code: RPU-00135
  • UPC Code: 031758001353
  • Package Quantity: 50 cc
  • Dimensions:
    1.5 x 1.5 x 10.4 cm , 0.02 kg
    Switch to Imperial units

Product Rank:

#17 in Mascara >
Frequently Purchased Together
Product Overview


  • From Nature to You

Apply liberally as often as needed for a great look!

Designed to lengthen and darken eyelashes without coating them in chemicals, it's no surprise that Real Purity’s mascara is one of our most popular products. Real Purity mascaras never clump or flake and all shades are designed to be non-irritating. 50 cc.

  • Pure plant extracts, like sage and ivy, act as a natural plant preservative system and are anti-microbial and anti-bacterial.
  • Beeswax and candelilla wax allow the mascara to provide a barrier against irritants.
  • All of Real Purity's mascaras are micronized (not nano-sized) and are then coated in Pycnogenol, a premiere anti-oxidant that goes one step further to protect your eyelashes from harsh chemicals.

Suggested Use

Apply to clean dry, eyelashes. Re-apply as needed.

Other Ingredients

Purified aqua (water), cera alba (beeswax), kosher vegetable glycerin (palm), euphorbia cerifera (candelilla) wax, iron oxide

iHerb Customer Reviews


Posted by iHerb Customer on March 12 2018 | Verified Purchase

The ingredients listed on the iHerb site for this mascara do not match the ingredients on the actual box of the physical product, which has many more ingredients, including some chemicals. I bought this specifically for the simple ingredients, but unfortunately it seems Real Purity has complicated their formula. I think iHerb has the old formula listed, as i bought this years ago and the ingredients on that package did match the ones listed here.

Thanks for your feedback!

Fantastic ingredients but...

Posted by iHerb Customer on January 20 2018 | Verified Purchase

I've never found a mascara with such pure ingredients. Some reviewers found this mascara to be dry but I haven't had that problem with it at all. I give 5 stars for the ingredients, because it is really important that something so close to your eyes is gentle and pure, but it is not a perfect mascara for me. From my experience it does flake, and it also smudges under my eyes, but so does every other mascara I've tried. It is a true black mascara and can be applied quite heavily if you like a dramatic look. For me it works better to use a separate mascara wand to apply a smaller amount so that it only darkens my lashes :)

Thanks for your feedback!

Will Buy Again!

Posted by iHerb Customer on January 7 2018 | Verified Purchase

Great mascara! Goes on smooth with no clumps.

Thanks for your feedback!

Clumpy, poor formulation; fluid doesn't 'catch' onto lashes

Posted by iHerb Customer on August 15 2017 | Verified Purchase

Then I tried it with a mascara shield which I never had to use before with more commercial brands of mascara so I could push harder against the lashes - didn't work. It would only catch on my eyelids. After months of trying, I eventually gave up and chucked it in the bin.

Thanks for your feedback!

great for natural mascara

Posted by iHerb Customer on June 6 2017 | Verified Purchase

At first when I tried it I was worried it was the same as others said that it's dry but after moving the wand around a bit it was fine. The colour is a strong black. Doesn't leave marks on skin above and under eye. Lifts eyelashes a little but much better with curling before or after applying (I do both and they stay in place)

Thanks for your feedback!